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YOUR INFORMATION

Privacy Policy

Detailed information about how personal data is collected, used, shared and protected.

Website operator: All Sports Group Ltd, trading as All Sports Tips
Company number: 17450946
Registered office: 128 City Road, London, United Kingdom, EC1V 2NX
Email: info@allsportstips.com
Payment provider: our approved payment provider once enabled
Last updated: 10 September 2026

1. Scope and Controller

This policy applies when you visit All Sports Tips, create an Account, join a Subscription, receive marketing, contact us or interact with bookmaker and affiliate links. All Sports Group Ltd, trading as All Sports Tips, is the controller for the processing described here.

2. Contact Details

Privacy enquiries and rights requests can be sent to info@allsportstips.com or posted to 128 City Road, London, United Kingdom, EC1V 2NX. If a data-protection representative or officer becomes applicable, their details will be added before publication.

3. Information You Provide

  • Name, email, telephone number and postal address where supplied.
  • Account credentials, profile information and communication preferences.
  • Subscription choice, trial status (where a free trial is offered), renewal and cancellation information.
  • Messages, complaints, survey responses, testimonials and support records.
  • Information supplied when entering promotions or requesting a refund.

4. Information Collected Automatically

  • IP address, device, browser, operating system and approximate location.
  • Pages viewed, dates, times, referral source and interaction with buttons or links.
  • Cookie identifiers, consent choices and affiliate campaign identifiers.
  • Security, authentication, error and diagnostic logs.
  • Email delivery, opening and link-interaction data where lawfully enabled.

5. Payment Information

Payments will be processed by our approved payment provider once enabled. We expect to receive limited information such as customer reference, product, amount, currency, payment status, renewal date, fraud signals and partial payment-method details. Complete card or bank credentials should remain with the provider. Its own privacy notice also applies.

6. Where Information Comes From

We collect information from you, your device, WordPress.com and website suppliers, beehiiv, our approved payment provider once enabled, membership and community platforms, consent and analytics tools, affiliate networks, bookmaker partners, fraud-prevention services and public sources where lawful.

7. Purposes and Lawful Bases

  • Contract: account registration, access, billing, support, renewal and cancellation.
  • Consent: optional cookies and marketing where consent is required.
  • Legitimate interests: security, service improvement, audience measurement, affiliate administration, fraud prevention and business management, balanced against your rights.
  • Legal obligation: tax, accounting, consumer, regulatory and lawful-disclosure duties.
  • Legal claims: establishing, exercising or defending rights.

8. Accounts and Subscriptions

We use account and transaction information to provide access, verify membership, communicate service changes, manage billing, investigate failed payments and prevent unauthorised sharing. Necessary service messages are separate from marketing.

9. Email Marketing and beehiiv

We use beehiiv or another named supplier to collect newsletter registrations and send free tips, news, offers and promotions. Where consent is required, we record it. Every marketing email will offer an unsubscribe route. We may keep a limited suppression record so a person who opts out is not accidentally re-added.

10. Affiliate and Advertising Tracking

A bookmaker link may contain a campaign identifier. The operator or network may record the referral and later tell us whether an eligible registration, deposit or qualifying action occurred. We use this to calculate commission, prevent duplicate attribution, assess campaigns and manage partners. Optional device tracking will be subject to required consent.

11. Cookies and Similar Technologies

Necessary technologies support security, sessions, accounts and consent records. Optional analytics, marketing and embedded-service technologies are controlled in line with your choices. See our Cookie Policy for further information and the final inventory.

12. Who Receives Information

  • WordPress.com, hosting, security and technical suppliers.
  • beehiiv and other communication providers.
  • our approved payment provider once enabled and membership or account suppliers.
  • Consent, analytics and performance suppliers.
  • Affiliate networks and bookmaker partners where needed for attribution.
  • Professional advisers, insurers, auditors and prospective business purchasers under safeguards.
  • Courts, regulators, law enforcement and public authorities where disclosure is lawful.

13. International Transfers

Some suppliers may process data outside the UK. Restricted transfers will use an applicable UK adequacy regulation, International Data Transfer Agreement, approved UK Addendum or another lawful mechanism, with supplementary safeguards where required. Details may be requested from us.

14. Retention

  • Account and Subscription records: while active and normally up to six years afterwards where required for contract, tax or claims.
  • Payment and invoice records: normally six years after the relevant financial period, subject to legal requirements.
  • Marketing information: until opt-out, inactivity or loss of need, with suppression data retained to respect the opt-out.
  • Support and complaints: normally up to six years where needed to resolve or defend a matter.
  • Consent and cookie records: for the period needed to demonstrate and respect the choice.
  • Technical, analytics and security logs: shorter operational periods unless needed for an incident or claim.

15. Security

We use proportionate access controls, authentication, supplier due diligence, backups, updates and incident procedures. No internet transmission or storage method is completely secure. Customers must protect passwords and notify us of suspected unauthorised access.

16. Your Rights

Depending on the circumstances, you may request access, correction, erasure, restriction, portability or object to processing. You may withdraw consent at any time. The right to object to direct marketing is absolute. Some rights are limited where an exemption or competing legal duty applies.

17. Exercising Rights

Email info@allsportstips.com and describe the request. We may ask for proportionate identity evidence and normally respond within one month, subject to lawful extensions. We will not charge unless a request is manifestly unfounded or excessive and the law permits a fee.

18. Complaints to the ICO

Contact us first if possible so we can investigate. You may complain to the Information Commissioner’s Office at any time and retain any other legal remedy.

19. Children

The website and betting-related services are for adults aged 18 or over. We do not knowingly seek information from children. If we discover that a child supplied information, we will investigate and delete it where appropriate.

20. Automated Decisions

We do not currently intend to make decisions producing legal or similarly significant effects solely by automated means. Payment, security or fraud providers may use automated checks under their own notices. Material provider-specific information will be added when known.

21. Third-Party Links

External bookmakers, community platforms and social networks control their own data processing. Following a link does not make us responsible for their practices. Review their privacy information before registering or submitting information.

22. Business Changes

If the business is sold, reorganised or transferred, relevant information may pass to the acquiring organisation under confidentiality and data-protection safeguards. We will provide notice where legally required.

23. Changes to This Policy

We may update this policy for changes in law, suppliers, services, advertising or business identity. The latest version and date will be shown here, and material changes will be communicated where appropriate.